Discovery Group is a full service consulting, and research firm that develops effective research-based human resource and marketing communication solutions for decision-makers. With over three decades of experience, Discovery Group has provided research and strategic communication planning and plan implementation services for a wide array of clients - from small companies to major international corporations.
Discovery Group research processes offer more than statistical information. They provide clear answers that reduce business risks.
WHAT YOU DON'T KNOW COULD HURT YOU …
Whether marketing to customers or dealing with employee issues...
You can rely on hunches and assumptions to guide your communications to
customers and employees and hope you’re right. Or you can make informed decisions based on careful research and be confident that you’re right. We’ll help you cut your risks and stop wasting money on communication that doesn’t connect.
To make a solid link with your target audience, you need to know all about that audience - what it is, where it is, how big or small, which way it’s moving and how fast. Guessing isn’t good enough. We do the research and strategic planning that can equip you with the hard facts you need for accurate and effective decision making that goes straight to the heart of the matter.